SEO Boot Camp 2018-02-05T13:05:32+00:00

SEO Boot Camp

in Tenerife

5 Days (30 hours) – max. 12 participants – Beginners / Intermediate
For Individuals | ERASMUS+ Staff | Bildungsurlaub


Next Starting Date in 2018

09.04. & 01.10.

Reserve Your Spot
Download Brochure
SEO Boot Camp Certificate

The World’s Most Intensive SEO Training!

Intensive Training

So, you are a hard worker and you want to learn as much as you can in the shortest time possible. Well, our SEO Bootcamp sounds like it is the right choice for you.

Get drilled in seminars, live demonstrations and workshops for 1 week – 6 hours a day.

The result: You will be able to work as an SEO magician and improve the rankings of and the traffic to your own or your client’s websites.

Get Trained by Us, SEO Specialists

Frank Sellingsloh
Frank SellingslohFounder of SEOintheSUN
Since 1999, I have been an eager online marketer and I still spend every day working on improving websites. When it comes to SEO, I’m totally in sync with Google and their white-hat SEO approach. I try to build valuable content to achieve high rankings and to become an authority website.
Content Marketing 90%
Onpage SEO 93%
Tobias Holzhauser
Tobias HolzhauserSEO Consultant
I’m a digital marketing professional with 5 years of experience. I began my career at an SEO agency founded by ex-Googlers. During this time, I trained many interns and junior members of our team. I’ve now started working as a freelancer with the main focus in SEO consulting and training.
Agency SEO 96%
Linkbuilding 94%
George Lewington
George LewingtonSEO Consultant
SEO is a job, a passion, but also a game to me. I love the way all the pieces come together. You will see websites I’ve ranked in some highly profitable searches, in a range of industries. Built into my client SEO business are systems with an outsourced team behind me.
Local SEO 96%
Google Analytics Reporting 85%

We’ll Teach You in A Week What Took Us Years to Discover


Introduction Day to Search Engine Optimisation

  • Introduction to SEO  – Why it is essential – 45 min Seminar
  • The Most Important Ranking Factors in 2018 – 45 min Seminar
  • SEO Show Cases – 45 min Demonstration
  • The Online Marketers Preparation Workshop I  – 45 min Workshop
  • Free Software & SEO Extensions for Google Chrome / Firefox – 45 min Workshop
  • Using SEO Tools  – Practical Training

We explain how SEO evolved over the years, what exactly it is in 2018, and why it’s still one of the most important areas in digital marketing.

In the Online Marketers Preparation Workshop, you will install the most important software tools and browser extensions and learn how to use them effectively.


Onpage SEO as The Foundation of Good Rankings

  • The Complete List of Onpage Elements – 90 min Seminar
  • Best Practice: Anatomy of a Perfectly Optimized Page – 45 min Demonstration
  • Onpage Audit Case Study / Site Clinic – 45 min Workshop
  • Onpage / Website Check (TBD) – 45 min Workshop
  • Onpage Optimisation (TBD) – Practical Training

Being able to optimise a website properly is an indispensable skill. It is the building block of any good SEO campaign and will improve your website rankings right away. Here, you will learn how to structure the different subtopics of any website for maximum visibility and how to keyword optimise your content the right way.

You’ll wrap up your day with hands-on practical training, where you will work independently to create your own Onpage Optimisation.


Keyword Research & Content Creation

  • Understanding Keyword Search – 45 min Seminar
  • Keyword Research – Best Practices – 45 min Demonstration
  • Introduction to Content Marketing – 45 min Seminar
  • Outline of An Evergreen Blog Post Based on Research – 45 min Workshop
  • Development of a Content Strategy – 45 min Demonstration
  • Plan Your Next 12 Blog Posts Based on Keyword Research – Practical Training

Smart keyword research can be the difference between a good and a great campaign. We will teach you how to find the ‘low hanging fruit’ keywords – ones that are highly profitable and require less work.

We will introduce you to the concepts of Content Marketing and you will understand how to optimize your content to please both, your users and Google’s Hummingbird algorithm. 

In the workshop, you will learn how to write an evergreen blog post that will drive constant traffic to your page. At the end of the day you will know how to develop a Content Strategy and you can start planning your blog posts based on a Keyword Research.


Link Building And Local SEO

  • The Value of Links in SEO – 45 min Seminar
  • Website Links Analysis (plus Competition) – Case Study  – 45 min Demonstration
  • 7 Working Link Building Tactics in 2017 – 45 min Demonstration
  • Introduction to Local SEO – 45 min Seminar
  • Google My Business Optimisation & Citations – 45 min Workshop + Practical Training

You will learn the big picture of what Google is looking for in 2017. We will examine factors such as links, social signals and user metrics, and break down the strength of your own and your competitor’s website links in a systematic approach.  Learn about our Nº1 link building strategy where we focus on giving Google the ‘perfect’ link.

We will introduce you to the concept of Local SEO. In the workshop you will undertake a Google My Business Optimisation and Citations.


Web Analytics – Tracking & Measuring Success of SEO

  • Introduction to Web Analytics – 45 min Seminar
  • Most Important Elements of Google Search Console – 45 min Demonstration
  • Most Important Elements of Google Search Analytics – 45 min Demonstration
  • Automated Reporting with Google Search Console & Google Analytics – 45 min Workshop
  • Creating a Keyword Ranking Status Report with Google Search Console – 45 min Workshop
  • Analysing Your Own Google Analytics & Google Search Console Data – Practical Training

Being able to read marketing data means better decisions and more profitable websites. With Google Analytics, we will show you how to accurately measure the value of different traffic sources. You will be able to learn about your visitor demographics and be able to anticipate their needs better. We will also dive into Google Webmaster tools, which is Google’s direct line of communication to your site.  

In the workshop, you will learn how to setup automated SEO reports for your or your client’s website.

Reserve Your Spot
Download Brochure

The 3 Pillars of Our Teaching Success


In our seminars, we work with presentations and teach you the theory and the WHY of digital marketing and its elements.


We will show you in our live demonstrations how we plan campaigns, create content, build a landing page, etc.


In the workshops, you will implement what you’ve learned before. We will be there looking over your shoulder to correct you.

Former SEO Students at SEOintheSUN Loved The Training

Enjoy Some Leisure Time After Classes


Teide Tour

Visit the highest mountain in Spain.

Excursion to The Teide National Park

You will visit La Orotava (a picturesque historic town close to Puerto de la Cruz). Then this will be followed by a visit to the Teide National Park with its dramatic volcanic landscape.


Masca Hike

Walk down along the gorge of Masca.

Masca Hiking & Boat Trip

You will take part in the 4-hour hiking tour passing through the impressive gorge of Masca until you reach the beach. After arriving at the ocean, a boat will take you to Los Gigantes.


Loro Parque

Once a parrot parque, now a zoo.

Loro Parque - Europe's Best Zoo

In the Loro Parque, you will see a combination of magnificent animals and the biggest parrot collection in the world. You will be able to enjoy spectacular animal shows throughout the day.


Siam Park

The Water Kingdom of Tenerife.


You will spend one day in south Tenerife enjoying lots of exciting shute attractions. The highlight of Siam Park is the “Tower of Power” which is 28 meters high.



Whale and dolphin tour on the west coast.

Whale Watching On A Catamaran

In a 4.5-hours excursion, you will enjoy sailing on a catamaran from where you can spot whales and dolphins. While at the Masca Bay, you will be able to go for a swim.


Surf Lessons

10 hours of surfing for beginners.

Surfing for Beginners

You will spend some afternoons in the rolling waves on our local beach. Trained teachers will introduce you to this exciting water sport – in theory and in the ocean.


Diving Course

PADI Open Water Diver - beginners & advanced.

Diving Course at Tenerife's Coastline

Qualified instructors will introduce you to the magnificent underwater world around Tenerife for 1 or 2 weeks. There’s a whole new world just waiting to be discovered.



Flying in tandem over Tenerife's landscape.

Paragliding Tandem Flight

With one of your fully qualified instructors, you will fly in a tandem from one of Tenerife’s various vantage points. Catch the thermals and enjoy the dramatic landscape.

Reserve Your Place at The SEO Boot Camp

As our trainings get filled up quickly, we advice you to reserve a seat by filling in the form below. Please note that the reservation is non-binding. Once you have submitted the form, we will get in contact with you to answer any questions that you may have.

* Required

In order to complete your registration for a course, you will be required to pay the full amount for the course and, if booked, the accommodation at the time of registration.

Payment Options

  1. Via bank transfer using the information given below. All transfers must clearly indicate the applicant’s full name and invoice number so that he or she can be easily identified for future reference.

Account holder: Formación FU S.L.
Bank Address: Carretera Botánico s/n. La Paz. Puerto de la Cruz.
Bank name: La Caixa
Account number: 2100 6971 5022 0005 7914
IBAN: ES16 2100 6971 5022 0005 7914

  1.  Pay per Paypal to [email protected]

FUIA is not responsible for paying any bank charges – if these are outstanding at the start of the course, you will be asked to pay them. When we receive the payment or the payment confirmation, we will confirm the reservation and send all the necessary information to the required parties prior to the student’s arrival.

Cancellation Conditions

All cancellations must be made in written form. The cancellation date will be the date on which  FU International Academy receives the written cancellation. We strongly recommend that you arrange appropriate insurance coverage to protect yourself against the possibility of cancellation due to illness or accident.

Cancellation fees (course and accommodation)

Up to 29 days before the start of the course: 30% of full amount
28 days or less: 100% of full amount

FUIA will not refund any fees due to absence or illness.

Absence from classes: Missed classes will not be made up under any circumstances.

Booking changes: The student must pay a €50 administration fee for each request of a change in the course or accommodation.

Please click here to read the complete terms and conditions

Come to Tenerife with Erasmus+ Funds!

Erasmus+ can provide your school with funded opportunities to engage in international activities with lasting benefits for you as a school leader, your pupils, teachers, the school and the wider community. Funding is available in the form of grants which aim to contribute to activities supporting education and training within your school.

During the last 16 years we, FU International Academy Tenerife,  gained much experience in the organisation of international projects in the frame of Erasmus, Leonardo da Vinci and now Erasmus +. In 2016 we welcomed 278 participants out of that staff of 13 different schools and pupils from 22 educational institutions. Next year we opt for a higher number!


  1. Travel costs: according to the Erasmus+ distance calculator
  2. Individual support: 60-120 €/day if you decide to come to Spain
  3. Course support: 70 €/training day (only in the case of school staff)
  4. Organizational support: 350 €/participant

Want to apply? Just send an online application by 2nd of February 2017 to your National Agency.

Here you have all the steps in order to prepare a successful application:

  1. Identify the person at your school who is responsible for staff development and find out if you are already registered on the Erasmus+ portal. Please note that you cannot apply for Erasmus+ funds individually, you have to apply in the name of your school.
  2. Check if your organization is registered at Erasmus+ and you have a PIC number. If not you can start here: Registration Our PIC number is: 948271904
  3. Download the application form: The application process is managed by the National Agency of where the applicant organisation or consortium is based. First select your country then download the application form from their platform.
  4. Ask us for a detailed program description: Contact our colleague, Orsi, at for our  template form in order to easily fill your application. Always mention what kind of project you are applying for!
  5. Submit the Application form digitally: The deadline is 2nd of February 2017, 12.00 AM Brussels time!

For further information, feel free to contact us at or if you would like to learn more about Erasmus+ for schools check out this document: A practical guide for school leaders.

Anerkannter Bildungsurlaub am Meer: Lerne Online Marketing auf Teneriffa!

Nutze die Gelegenheit und verbringe Deinen Bildungsurlaub in Spanien und lerne Online Marketing und SEO auf Teneriffa – Sonne, Strand und Kultur inklusive!

Wir, die FU International Academy und SEOintheSUN auf Teneriffa sind mit den Weiterbildungen “SEO Boot Camp” und “Digital Marketing Strategy Course” offiziell als Bildungsurlaub-Anbieter in folgenden Bundesländern anerkannt:

Bremen, Saarland, Niedersachsen, Hessen, Brandenburg (gilt auch für Berlin), Sachsen-Anhalt, Rheinland-Pfalz, Schleswig-Holstein, Thüringen, Hamburg, Mecklenburg-Vorpommern

Deine Vorteile

Mit der zunehmenden Digitalisierung und Internationalisierung steigt die Nachfrage nach Arbeitnehmern mit Erfahrung im Bereich Online Marketing stetig an.

Nutze also die Gelegenheit und verbringe Deinen “Extra-Urlaub” auf der schönsten Kanarischen Insel, um neues Wissen über Online Marketing, SEO (Suchmaschinenoptimierung) und Social Media Marketing zu erlangen oder es zu vertiefen.

Das Seminar findet auf Englisch statt, so dass alle Nationalitäten teilnehmen können. Nebenbei förderst Du also auch Deine Englischkenntnisse 🙂 Sichere Dir jetzt mit uns diese entscheidenden Vorteile im Berufsleben und hebe Dich langfristig von anderen ab!

Deine Voraussetzungen

Die Bildungsurlaubsgesetze, der uns anerkennenden Bundesländer, sichern jedem Arbeitnehmer (Voll- oder Teilzeit) den Anspruch auf Freistellung für einen Bildungsurlaub im In- oder Ausland zu. Voraussetzung ist, dass sich Dein Arbeitsplatz in einem der oben genannten Bundesländer befindet.

So kannst Du 5 zusätzliche bezahlte Urlaubstage pro Jahr bzw. 10 Tage in 2 Jahren nehmen. Die anfallenden Kursgebühren sind dabei vom Arbeitnehmer zu zahlen, wobei der Arbeitgeber durch die Lohnfortzahlung seinen Teil beiträgt.

Deine Anmeldung

Wir haben Dich überzeugt und Du möchtest Deinen eigenen Bildungsurlaub beantragen?

Bei guter Planung ist der Antrag und die Anerkennung für einen Bildungsurlaub unkompliziert und verläuft so:

  1. Informiere deinen Arbeitgeber rechtzeitig über deine Pläne (ca. 3 Monate vorher).
  2. Melde Dich für den gewünschten Online Marketing Weiterbildung über das obige Anmeldeformular an. Trage bitte bei “Country” Dein Bundesland ein, damit wir wissen, dass es sich um einen Bildungsurlaub handelt.
  3. Nach erfolgreicher Anmeldung erhältst Du von uns eine Rechnung sowie eine Buchungsbestätigung zur Vorlage beim Arbeitgeber. Solltest Du ebenso einen Anerkennungsbescheid für das jeweilige Bundesland benötigen, senden wir Dir diesen gern zu, ebenso wie einen detaillierten Stundenplan.
  4. Die Anmeldegebühr von 150 € kannst Du nach Bestätigung deines Arbeitgebers zahlen.
  5. Die Teilnahmebestätigung zum Vorzeigen beim Arbeitgeber stellen wir Dir am Ende Deines Seminars aus.
  6. Zum Abschluss Deines Seminars erhältst Du auch ein Zertifikat über die Teilnahme und die Kursinhalte.

Weitere Infos findest Du in folgendem Blogpost oder schreib uns gerne eine E-Mail an team[at]